For thin/flat hair, look for “volumizing,” “thickening,” “bodifying,” “fullness” or, to remove excess oil or buildup, “clarifying.” These are formulated with the lowest level of conditioning ingredients, which can weigh down fine strands.For dry hair, shop "moisturizing,” “hydrating,” “nourishing,” “replenishing” or “softening.” These shampoo and conditioner formulations are made with higher quantities of conditioning ingredients to coat strands, making them silkier and more supple.Here, what language to look for based on common hair concerns and conditions, according to the Beauty Lab: With endless options lining hair product aisles, where to start? First, zero in on your hair type or issue, then identify key terms related to it on product packaging. How to find the best shampoo for your hair type Last, all of the testing data points (usually in the thousands!) are tallied to determine the winning formulas. This allows us to calculate cleansing ability. We also test shampoos in the Lab using a swatch-wash station in a process where exact doses of each formula are dispensed onto human hair swatches of different textures and types. Consumers then evaluate the products on their performance, including how well they cleanse hair, how they make hair look and feel, and ease of use, from dispensing to lather, scent, how well they rinse, irritation level, and more. When we test shampoos, the products are first label-blinded by Lab scientists to eliminate brand bias and distributed to testers across the country to use in their hair routine at home. ![]() ![]() ![]() The Good Housekeeping Institute Beauty Lab scientists have a long history of testing shampoos for all hair types and concerns, including shampoo for dry hair, color-safe shampoo, thickening shampoo, and shampoo formulated for oily or greasy strands. Great hair starts in the shower, with the perfect shampoo for your hair type and needs.
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